OUR SERVICES
Tailored E-commerce Services For Your Brands
Our modular services bring the flexibility for brands to choose data-driven approach to unlock the actionable E-commerce insights.
Gain valuable market and category insights, consolidate and assess growth segments, allowing for the formulation of impactful e-commerce strategies to facilitate strategic planning.
Customized deep-dive reports offer comprehensive insights, addressing brand-specific requirements and critical challenges.
CATEGORY & BRAND GROWTH TRACKING
Unlock market insights, identify the growth motivation of the industry and brand, benchmark competitors sales performance to enable building effective ecommerce strategies for the right planning.
- E-commerce Landscape: Gain a competitive edge in your e-commerce endeavors by leveraging actionable industry insights.
- Category trend & Product Segment trend: Segmenting industry and products based on age, popularity, features, and pricing provides brands with profound market and competitor insights.
- Brand share performance: Determining which brands and product lines are influencing the growth or decline of the market and industry serves as key drivers for the entire sector.
PORTFOLIO ANALYSIS
Evaluate the sales performance, market shares, and price & promotion strategies of the entire e-commerce portfolio of your brand and competitors.
Approach high-level planning and execution on e-commerce with better understanding and preparations with our reports:
- Portfolio Benchmarking: Highlights of your portfolio performance vs. the competitors on Shopee & Lazada.
- Price Hierarchy: Highlights of price, promotion & sales performance per monthly/ specific events/ seasonal occasions.
NEW PRODUCT LAUNCH EVALUATION
Analyzing new product launches helps businesses understand the market, optimize effectiveness, and gain a competitive advantage.
- Understanding the level of success: Assessing how a newly launched product the product contributes to the overall revenue of the industry, the brand, and the competing products within the same segment.
- Optimizing effectiveness: Monitoring and analyzing which promotional activities generate high sales for the recently launched product, providing valuable insights for future product launches.
VISIBILITY ANALYSIS
Measure the effectiveness and strength of a brand’s visibility on e-commerce platforms, in direct comparison with competitors.
Make wiser decisions on ad investments with these reports:
- Visibility strength evaluation: Measure and monitor brand's visibility on search ranking, banner, flash sales across platforms.
- Visibility effectiveness evaluation: Visibility competitiveness over mega events. Visibility competitiveness comparing to competitors. Keyword effectiveness evaluation.
CUSTOMER EXPERIENCE MEASUREMENT
Improve your business operation by truly comprehending the sentiments of your customers.
This service consists of two parts:
- Customer Rating & Reviews: Analyze the comments from your customers and the seller's answer to determine where there are differences in expectations for business process improvement.
- Crisis Alert: Alert be aware of any unfavorable feedback or rating from your shop and your sellers to lessen the impact on your brand’s reputation.
- Sentiments Evaluation: We label and categorize product attributes to find out what regular shoppers give us feedback about products and stores.
FREQUENTLY ASKED QUESTIONS
What makes YouNet ECI reports different is that we have the flexibility to separate or aggregate data in different dimensions depending on the situation to answer business questions. From there, we help provide customers with valuable insights.
Brands have the reporting from Seller center because of being a shop owner. Those data is used to evaluate the shop performance, but brand just only sees their products, not the number of competitors and the market.
ECI from YouNet helps brands compare their own performance with the market and with competitors. Our Data provide the holistics view from the entire industry until to the lowest level: SKU level.
Depending on demand, customers can pick the week, month, quarter, or year the report is generated and sent.
ECI is the solutions made by YouNet Group. YouNet Media and Buzzmetrics are 2 members and belong to Group Holdings.
YouNet Media and Buzzmetrics are exactly the two units that distribute ECI services to the market. So, there is no difference about technology and reports in ECI solutions.
An Exceptional Tailored
E-commerce Services
For Your Brands
Our modular services bring the flexibility for brands to choose data-driven approach
to unlock the actionable insights.
CATEGORY & BRAND GROWTH TRACKING
Know where your brand stands, how your competitors are doing, and the overall market situation through our report & metrics.
Plan, execute and track results of product launching campaigns closely to come up with insights for product development and product launching.
- Category Landscape.
- New Product Development.
- Brand Mega Campaign Evaluation
PORTFOLIO ANALYSIS
Evaluate the sales performance, market shares, and price & promotion strategies of the entire e-commerce portfolio of your brand and competitors.
Approach high-level planning and execution on e-commerce with better understanding and preparations with our reports:
- Portfolio Benchmarking: Highlights of your portfolio performance vs. the competitors on Shopee & Lazada.
- Price Hierarchy: Highlights of price, promotion & sales performance per monthly/ specific events/ seasonal occasions.
BRAND VISIBILITY STRENGTH ANALYSIS
Measure the effectiveness and strength of a brand’s visibility on e-commerce platforms, in direct comparison with competitors.
Make wiser decisions on ad investments with these reports:
- Visibility strength evaluation: Measure and monitor brand's visibility on search ranking, banner, flash sales across platforms.
- Visibility effectiveness evaluation: Visibility competitiveness over mega events. Visibility competitiveness comparing to competitors. Keyword effectiveness evaluation.
CUSTOMER EXPERIENCE MEASUREMENT
Improve your business operation by truly comprehending the sentiments of your customers. This service consists of two parts:
- Customer Rating & Reviews: Analyze the comments from your customers and the seller's answer to determine where there are differences in expectations for business process improvement.
- Crisis Alert: Alert be aware of any unfavorable feedback or rating from your shop and your sellers to lessen the impact on your brand’s reputation.
- Sentiments Evaluation: We label and categorize product attributes to find out what regular shoppers give us feedback about products and stores.
FREQUENTLY ASKED QUESTIONS
What makes YouNet ECI reports different is that we have the flexibility to separate or aggregate data in different dimensions depending on the situation to answer business questions. From there, we help provide customers with valuable insights.
Brands have the reporting from Seller center because of being a shop owner. Those data is used to evaluate the shop performance, but brand just only sees their products, not the number of competitors and the market.
ECI from YouNet helps brands compare their own performance with the market and with competitors. Our Data provide the holistics view from the entire industry until to the lowest level: SKU level.
Depending on demand, customers can pick the week, month, quarter, or year the report is generated and sent.
ECI is the solutions made by YouNet Group. YouNet Media and Buzzmetrics are 2 members and belong to Group Holdings.
YouNet Media and Buzzmetrics are exactly the two units that distribute ECI services to the market. So, there is no difference about technology and reports in ECI solutions.
E-COMMERCE INTELLIGENCE PLATFORM
The pioneering Ecommerce data intelligence platform in Vietnam for brands with deepest data information.
Powered by advanced technology, (AI, Big Data, NLP), we collect and proceed millions of data points at the SKU level daily.
Our Data covered the most popular e-commerce platforms: Shopee, Lazada, Tiki, Sendo with Long-term storage of up to 12 months providing much analytical value.
Create better products, positioning, and competitive strategies with smart metrics. See market share, product performance, competitor ranking, and more displayed in clear, easy-to-read graphs.
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of YouNet ECI, please contact us